Build a machine

Here’s a trick question: would you rather do the same task over and over again or build a system / policy / procedure for that task once and have somebody else do it for you again and again?

That is the whole point of leverage. Your only investment is the time it takes to systemise, and these days it can be done quickly and almost effortlessly.

You need to constantly focus on systems leverage. Ask yourself how you can systematise and proceduralise what you have already built. This is super-important, unless you’re looking to buy yourself a job.

At the time of reckoning (the valuation of your business when you want to sell it) a great portion of your business value depends on how well it will run without you. The less involved you are in daily operations the better the price.

Build systems around office procedures, marketing, fulfilment, proposals, order taking, basically anything that is done with some degree of repetition.