Christopher Mooney, Author at Business Connector

Christopher Mooney

One of Australia's most experienced and trusted business to business specialists with a substantial international trade and business development background. Bringing a unique strategic lens to Operational, Marketing, Sales and Customer challenges. Consistent track record of accomplishment through advanced senior executive expertise in strategy formulation, business transformation, business development, strategic marketing, communications and sales in a diverse range of industries across multiple geographies and cultures. Managed large and mid-sized businesses and multiple product portfolios to optimise returns and turn around performance through effective leadership and coaching, creating leverage through high quality strategy development, the effective deployment of resources and proactive performance management. Senior executive experience has included eight years as Director (and Deputy Chair) at the Australian Marketing Institute and three years as MD of six businesses operating across seven countries. Successfully navigated large family business inter-generational succession process, with substantial re-structuring and re-branding initiatives.One of Australia’s most experienced B2B specialists with a strong International trade and Business Development background. Consistent track record of accomplishment through advanced senior executive expertise in strategy formulation, business transformation, business development, strategic marketing, communications and sales in a diverse range of industries across multiple geographies and cultures. Managed large and mid-sized businesses and multiple product portfolios to optimise returns and turn around performance through effective leadership and coaching, creating leverage through high quality strategy development, the effective deployment of resources and proactive performance management. Senior executive experience included eight years as Director (and Deputy Chair) at the Australian Marketing Institute.

It’s not just size that matters…

I’ve often been asked to talk about my experience and I’ve struggled to articulate it, not because I don’t have a lot to tell, but more relevantly, because there’s a lot to tell, beginning in 1970 and still going strong! People often think that because you’re in your 60’s you’ve stopped learning, you’re just there to share experiences and learnings. ...